Case study
bakery.krpk.net — a showcase website for the Krivoozerska bakery plant
A public showcase instead of a price list sent as a file: a catalogue you can share with a link and a place for new partners to apply
- Client
- Krivoozerska bakery plant
- Industry
- Food manufacturing, bakery products
- Website
- bakery.krpk.net
- Engagement
- showcase website with a catalogue and an admin panel
The problem
The bakery plant works mostly in B2B: its customers are retail outlets, shops and chains. Yet online the company effectively did not exist. To find out the range, the weight and packaging or the terms of cooperation, a prospective partner had to call and reach the right person, and managers kept forwarding the same price list as a file. What was needed was a public showcase: so the products could be shown with a link, and new partners had somewhere to leave an enquiry.
What we built
Product catalogue
Cards with photos, descriptions, weight and packaging, grouped by category. A manager sends a link to a section instead of a PDF price list, and the customer sees the current range rather than "last month's" version.
Top items
A dedicated block on the home page for best sellers and seasonal novelties — to direct the visitor's attention instead of leaving them alone with the full catalogue.
News
The company writes about new products, trade fair appearances and changes in its work by itself. A living site earns more trust from a partner who has only just found you.
Partner registration
A cooperation application form right on the site. Enquiries no longer get lost in calls and messengers — they collect in one place.
Admin panel
The catalogue, news and content are edited by the company itself — without a developer and without paying for every small correction.
Responsive layout
The site reads equally well from a shop owner's phone and from a manager's desktop.
Results
The company now has its own presence online: the products can be shown with a link, enquiries from new partners arrive structured, and the content is updated in-house — so the site does not "freeze" six months after launch. Together with the ordering portal this forms a complete partner journey: getting to know the range on the showcase site, and then placing daily orders independently in the portal.